Specialist Websites for Coaches
and Consultants
Grow your business and impact
Why you need a website to get your coaching or consultancy business online
What’s the situation for many coaches and consultants and other service based businesses? Many have old websites. You know the sort that won’t show up on the mobile properly and you probably even cringe at when asked for your web address.
Or maybe you have no website and you are just running with a Facebook page and think that is enough only to see over time that almost none of your Facebook followers seem to see or interact with your posts. Having a website helps to create greater control for you.
Coaches and consultants and other professional service based businesses have discovered more than ever that they need a website to continue to exist and prosper. Previously, a tribe of loyal clients and word of word of mouth referrals may have been enough to keep your business as a coach or consultant going.
But what’s changed?
The push to online services away from face to face work with COVID19, has changed the way that coaches and consultants work. You know that because if you have continued to operate, you probably needed to have made changes.
Some coaches and consultants saw these changes as temporary and just did what they needed to operate (like open up a Zoom account for video conferencing).
But as time has gone on, the smart coaches and consultants who are really prospering, are recognising the opportunity to step out from the crowd. Because they have discovered that when you provide a service online, there are no geographical constraints to where your customers are located.
We’ve seen that people are happy to “see” someone remotely and that this has continued for many coaches and consultants after COVID lockdowns were removed. Consults and assessments are completely being undertaken via computer and online training is being run in live sessions, in groups or through video modules.
And this all means that having a website that showcases what services you offer and their benefits has become a non-negotiable.
Potential clients will use your website (along with other social media) to “check you out” and make decisions. They will form a view as to whether they like and trust you. They will have the option to engage the coach or consultant with who they feel the greatest connection – rather than the one that they can travel to.
Your website provides the foundation for you to take advantage of these opportunities – and if you are not doing this, your savvy competitors will be.
Websites for coaches and consultants that help get your message out
so you can have more impact
A key focus of Impact Cubed is to help coaches and consultants get their message out to create an impact. We recognise that you are probably someone who wants to make a difference in the lives and/ or businesses of your customers and the communities they operate in.
For us, that means our main focus for websites for coaches and consultants is to:
Get your ideal client to know, like and trust you through the content presented and the look and feel of your website.
Identify what information potential visitors need to take them on a journey from just looking to booking an appointment with you.
Work out ways to make parts of your business more efficient by automating them with your website including booking and payments systems.
Identify what you need to help future proof your coaching and consulting business so you can deliver services online if needed.
Get your Google Business Profile working with your website so Google helps brings you local leads even if you work from home.
We can create a new website for coaches and consultants or redesign an existing website so it better showcases your brand or services and performs well on mobiles. We also offer search engine optimisation (SEO) packages to help your site rank in Google so potential clients can find you.
LEVERAGING EXPERTISE TO CREATE WEBSITES FOR COACHes AND CONSULTANTs
DELIVERING MORE EFFECTIVELY TO THE NEEDS OF SPECIALIST INDUSTRIES
Carolyn Ingram is an experienced coach and consultant for bricks and mortar and online businesses. She has indepth knowledge of the systems and processes that can help coaches and consultants build leads and better manage their business through their website.
This expertise brings you specialist knowledge to deliver a range of websites that help your build credibility and grow your business including:
- Websites for coaches
- Websites for professional services
- Websites for consultants
- Websites for training organisations