Custom Web Design and Development
Creating quality websites which help your business grow
Website Design focused on your business goals
Increasing leads and Converting visitors to customers
We specialise in custom web design and development focused on increasing your leads and helping you get more customers to grow your service based business.
We see that many businesses have websites that are ineffective.
Owners are not clear on what they want their website to do or how it fits in with other parts of their marketing and business. It doesn’t help their customers, their business or the impact they could be having!
We help you define what you want and need for your website and will guide you as to how your website can work to help you achieve your aims.
For some businesses, that may mean you only want a site that is a face for your business (like an online business card). Whilst for others they want to attract new visitors to your business and guide them to become customers. So you will want a site that is search engine optimised to help get you these results.
Our web design and development process achieves professional and high quality websites that are driven for the results you are looking to achieve.
Book a free website strategy call to see if we can help you with your website design and development
Key Considerations for Our Quality Websites
Identifying the “right” customers and action you want them to take
When developing a strategy for your website, we’ll consider your goals and the needs of your audience. We’ll work with you to look at what will get people to stay on your website and take action. We’ll consider with you:
Who are the people you want to visit your website?
What do you want them to do when they get to your website?
Who else would they be looking at for the services you provide – and how would you stand out from them?
What are the benefits to customers of what you offer?
What information is needed to help visitors take action?
What will help you convert visitors to customers?
What do your customers trust and love about what you do – and how can this be shown to visitors to your website?
What hesitations may be going through the mind of visitors and how can these be overcome?
How can your website meet the needs of different people – some who may be just researching whilst others are ready to buy your services?
What content could be regularly added to attract you ideal customers?
When we undertake a web design and development project, we’ll work with you to identify these things and build them into your website to get results and create an impact. We make sure that visitors know they are at a website worth looking at and that it’s immediately clear what you deliver.
Features of our Website Designs
We’ll make recommendations to meet your needs
Website Strategy
We’ll create a marketing based website strategy for you based on your needs and use this as a foundation for your professional website.
Mobile Friendly Website Design
Over half of all visitors will come to your website on a mobile device. We’ll make sure your website automatically resizes so it looks great and is easy to get around no matter what sized device is being used.
Landing Pages
If there are offers or promotions, we can build landing pages that convert better than website pages as there are no distractions. These can feed into a targeted sales funnel. They can be linked into your social media or paid ads.
Social Media Integration
Your website will link your social media accounts. Content will be produced so it can be easily posted on your social channels.
Built on WordPress
We choose WordPress for our websites as it is highly flexible and customisable to your needs. It is relatively easy to maintain if you want to do it yourself so your site can always look fresh and be relevant to your visitors. Otherwise, we can help to support you to maintain your website.
Marketing Conversion Optimised
We’ll help you work out the different actions you want visitors to your website to take. as well as the steps towards them becoming a customer. We’ll have your website ready for remarketing in case you want to run paid ads in the future.
SEO Structured and Optimised
Search engine optimisation (SEO) increases the chance your website will rank higher in Google. The foundations of SEO will be built into all sites and we can share with you what you can do to help to get your site to rank. Or we can provide an ongoing SEO package for you.
Tracking and Reporting
Data can be captured for your site including traffic and how visitors interact with your content. If you engage us for ongoing services, we’ll report how you are performing within Google and identify and action opportunities to further improve performance.
We can add additional features and integrations as required including email capture, booking, payment systems or membership portals if you require these.
Website Support and Maintenance Services Offered
WEBSITE Support Packages to Set you up for Success
We can set up your crucial services that go hand in hand with your website. We offer done for you maintenance packages to give you the peace of mind that it is sorted. You can focus on doing the parts of your business you do best!
We also offer done with you services where we will guide you on what you need to do to maintain things yourself.
Google Business Profile Set up – Google Business Profile was previously called Google MyBusiness and is one of the best free marketing tools available to local businesses. As you can link your website to your listing, this increases the power of your free listing and helps present your business in a professional and credible way. We can set up your Google Business Profile and guide you as to how to best maintain it including ways to get ongoing customer reviews.
Website Citation Review and Updates – There are lots of opportunities to increase your citation listings and we can identify the relevant directories for your business. This will increase your online presence and authority.
Website Care Packages – Websites need to be regularly maintained to get rid of any bugs or security risks that occur in the background. Regular backup and other maintenance is needed. If you want peace of mind, we can provide you with a monthly website care package. This can also take care of unexpected glitches such as websites not loading so you don’t need to stress about these. Otherwise, we will guide you on what you will need to do to keep your site safe and secure. Contact us for more information about our website care packages.
SEO Packages – We optimise all websites when we create them to suit the search engines. But its regular analysis and the adding of content over time that’s needed to help websites move up the search results. We provide monthly SEO packages including reporting to strengthen your results.
Want to Talk About Your Web SITE Design and Development Project?
If you are considering a new website or redesign of an existing website, you can take the first step to removing the hassle and stress by claiming your FREE 30-Minute Strategy call.
In your free discussion (zoom or phone), you’ll be able to share why you need a website design completed and what you want to achieve. We’ll share some suggestions. If we’re a good fit to work together we’ll talk about the next steps including a website proposal to help you achieve your goals.
To find out more about our website support and maintenance contact us here.
